SO & SO: 2.0 Serials

By Belén Kayser. March 6, 2012


In the Internet there is no space for long texts. Neither in blogs, newspapers or magazines. With this argument to start off, we can say that someone must have a lot of interest or style to dare to edit a magazine with articles (somewhat) longer than in a newspaper. And it seems like SO & SO has both. Who wouldn’t be interested in reading a serial adapted to the 2.0 era?

The ideologist of these fascicles is a 23-year-old designer named Alasdair Monk who, in spite of his youth, has already worked in several creative and advertising studios. A young man who is inciting us to break with the common spaces on the Internet to do something different. Because Monk’s proposal is an invitation to stroll along the site, not to surf it.

Each landscape is the result of the boundless creativity of the invited writers and art directors. Each issue, published as if it were a blog post, takes us on a different walk. From horizontal History –the last issue– to vertical –only in shape– posts outlined as short stories.

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